Shelby Bass






In addition to being the #1 dermatologist recommended brand, Aquaphor is also recommended by tattoo artists to keep new ink protected and clean. This campaign serves to increase awareness of the brand among this demographic.

Product Extension

A limited-edition line of bottles designed by well-known tattoo artists will be released – these bottles are designed to stand out among the colorless shelves of other skincare products in stores.


Documentary Series

Aquaphor would embark on making a mini-documentary series exploring the most tattooed cities in the United States – interviewing artists and delving into the local tattoo culture. Each mini-documentary would cover 48 hours in the city, the same amount of time you should use Aquaphor for your new ink.